All tagged Teachable Moments

Nudges, Tugs and Teachable Moments: What can a Cartoon Cat teach us about changing people’s crime prevention behaviour?

Crime prevention messages aimed at the public typically adopt a ‘fear frame’ – trying to scare people into changing their behaviour, and in doing so potentially fuelling the public’s fear of crime.   This study aimed to develop new evidence and insights about what works to persuade people to adopt new security behaviours that better protect them from crime risks.